Health clubs and gym franchises across the country have begun to face competition from virtual offerings in recent years. Now, the Coronavirus outbreak has put the brick and mortar fitness industry in a tight spot, as the indefinite closure of facilities across multiple regions of the country has opened a window of opportunity for tech-based home fitness services to capitalize. Consumers who want to stay active in spite of lockdowns and self-quarantining will be looking for new ways to get up off the couch.
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